Terms and conditions

Terms and conditions

By registering and/or using the Ula Platform, the user is deemed to have read, understood, and agreed to all contents in the Terms and Conditions and Privacy Policy. These terms & conditions are a form of agreement as outlined in a valid agreement between the User and the Ula. If the User does not agree to one, part, or all of the contents of the Terms & Conditions, then the User is not allowed to use the services at Ula. These Terms and Conditions can be considered as a master agreement that becomes a reference to regulate other terms and conditions including but not limited to a privacy policy or other provisions that may be made by us from time to time, and by binding yourself to these Terms and Conditions, then you declare to be subject to derivatives of these Terms and Conditions. The invalidity of other terms and conditions will not cause these Terms and Conditions to be invalid, invalid, and/or unenforceable.

By agreeing to these Terms and Conditions, Users are deemed competent under Indonesian law and the laws of the applicable jurisdiction. If User act as an employee, agent, or proxy and act for and on behalf of another individual, organization, business entity, legal entity, or other agency, you hereby represent and warrant that Users are the authorized party to represent that party, which these Terms and Conditions will bind the party you represent. If you are not competent (including but not limited to minors, those who are under guardianship, or unauthorized representatives), then you are not allowed to use the Ula Services available on its Platform without the assistance and approval of your guardian.



  1. Application means the relevant mobile application(s) made available for download by Ula (or its licensors) to its users.
  2. Customer or Buyer means an individual, business entity, and legal entity registered on the Platform to avail the services provided by Ula.
  3. Us, Ula or Company means RootBridge Tech Pte. Ltd, along with its subsidiaries.
  4. Platform means a website (www.ula.app) or a mobile application that is managed by Ula and can be updated from time to time.
  5. Order means a purchase order of products given by the User to the Seller.
  6. Terms & conditions are an agreement between a User and Ula that contains a set of rules governing the rights, obligations, and responsibilities of users and Ula, as well as procedures for using the Ula service system.
  7. Seller means the legal entity selling its products and/or services on the Ula Platform.
  8. User, Parties or You means both Seller and Buyer together.

Sellers Account Registration

Sellers can create an account in ULA by contacting the Ula Customer Care as mentioned in these terms and conditions. The Customer Care will assist the Sellers in creating their accounts on their behalf. At the time of account creation, Seller will be requested to provide their name, phone number, business address, email id and/or such other information as may be requested by Ula for the purpose of account creation. 

Sellers need to provide valid, accurate, and up-to-date information about themselves when creating a Ula account. Seller may later change their profile information by contacting Ula Customer Care.


Product Listing

Seller shall contact the Ula Customer Care for listing their products and/or services on the platform.


Buyer Account Registration

Buyers can create an account in ULA by self registering themselves with their name, phone number, address and/or such other information as may be requested by Ula for the purpose of account creation. Buyers need to provide valid, accurate, and up-to-date information about themselves when creating a Ula account. Buyers may later change their profile information by contacting the Ula Customer Care.

After registering, Ula system will automatically generate a verification code and send the verification code via a text message or WhatsApp message to the mobile phone number Buyer provided. Buyers have to verify by entering the verification code on the registration page in the Application.

After verifying, Ula system will create a personal Ula account (“Account”) for Buyer to use the Application and create an order through the Application. Buyer’s mobile number is ascribed to their account. Buyer cannot create a new account with a registered mobile number. 

Ula may, in its sole discretion and without notice:

  1. pre-screen, delete or change any list related to Content, Goods and/or Services;
  2. close, delete or suspend your account and/or online store on the Platform;
  3. prohibit any Buyer from using specific features, devices and/or services available on the Platform;
  4. terminate your access and/or block your future access to the Platform; and/or
  5. take any and all necessary actions.

User Account

Your Account can only be used by You and cannot be transferred to other people for any reason. Ula reserves the right to refuse to facilitate orders if Ula has sufficient reasons to suspect that You have transferred or allowed Your Account to be used by someone else.

The security and confidentiality of User Account, including registered name, electronic mail address, registered mobile number, payment details and Payment Method you choose, as well as verification code generated and sent by Ula or Payment Method Provider’s system are fully User personal responsibility. All losses and risks arising from User negligence in maintaining such security and confidentiality are borne by User only. In such cases, Ula assumes any use or order made through User Account as a User legitimate request.

Immediately notify Ula upon knowing or suspecting that Your Account has been used without Your knowledge and consent. Ula will take actions as it considers necessary and it may do towards that unconsented use.

Period of time

User’s Ula account will be valid as long as the account is not permanently closed, either by the User or by Ula.

Account Closing

Your Ula account may be closed for the following reasons:

  1. Request by you;
  2. Suspected to fraud or any other suspicious activities;
  3. Our policies are based on applicable laws and regulations;
  4. Force majeure occurs for 3 (three) months or more in a row; and/or
  5. Another reason in connection with account blocking.


Personal Information

Collection, storing, processing, use and sharing of User personal information, such as name, electronic mail address, and mobile phone number provided by User when opening an Account are subject to the Privacy Policy, which is an integral part of this Terms and Conditions.


Order Inquiry 

Buyer can raise an inquiry for a product to the Seller on the platform. Seller has sole discretion to accept or reject the Buyer’s inquiry.

  1. If accepted by the Seller, the Buyer will receive a push notification on their Whatsapp number provider by the Buyer at the time of registration.
  2. Ula is not directly or indirectly responsible for any order inquiry, and the Users shall use their own discretion and judgement to do the business with each other.
  3. While transacting at the platform, Buyer agrees and understands that:
    1. it shall understand all product information (including but not limited to description, color, packaging, price, and others) before committing to placing an order
    2. Ula does not hold any responsibility for the accuracy of the photos and descriptions of the products and Ula also does not guarantee that the color shown on the Ula app is fully accurate. Seller shall solely and independently be responsible for the accuracy of photos and the description of products
    3. Buyer agrees that the color of the product shown on the Ula App is affected by the screen of the customer’s device
    4. The price of the product sold by Seller is the price that is shown on the Ula App. The price can change without any notice or statement at any time by Seller. Ula holds no responsibility or involvement in listing price
    5. Ula can not guarantee to always fulfill customer’s ordered quantity due to stock fulfillment speed, availability of quality stock, etc
    6. Ula is not responsible for misuse of the application if the Customer intentionally provides OTP code information where it is confidential and is used to login to the Ula application  to other parties that causes the Customer’s loss

Placing an Order

Ula neither facilitates nor supervises the initiation, delivery, or return of orders among Users on its platform or elsewhere. It expressly disclaims any accountability or responsibility for any orders placed between users.



Ula neither facilitates nor oversees payment transactions among users on its platform or elsewhere. It explicitly disclaims any accountability or responsibility for any financial transactions occurring between Users.


Warranty and Limitation of Liability

  1. The Customer hereby warrants that it will  comply with all government policies  and/or  all applicable regulations in Indonesia, including, but not limited to, applicable regulation/government policies related to trade
  2. Users will release and indemnify Ula from and against any and all sanctions, claims or losses incurred or suffered by Ula in any form which are arising out of or in connection with the violation of any government policy and/or applicable regulation by Users
  3. Ula always strives to keep the Ula Services safe, comfortable, and functioning properly, but we cannot guarantee continuous operation or access to our Services will always be perfect. Information and data on the Ula application may not occur in real time.
  4. The User agrees that you utilize the Ula Service at the User’s own risk, and the Ula Service is provided to you on an “AS IS” and “AS AVAILABLE” basis.
  5. To the extent permitted by applicable law, Ula (including the Parent Company, directors, and employees) is not responsible for, and you agree not to hold Ula responsible, for any damage or loss (including but not limited to loss of money, reputation, profits, or other intangible loss) resulting directly or indirectly from:
    1. User’s use or inability to use Ula Services.
    2. Prices, Shipping or other instructions available in Ula services.
    3. Delays or interruptions in Ula Services.
    4. Negligence and losses incurred by each User.
    5. Goods Quality.
    6. Delivery of goods.
    7. Violation of Intellectual Property Rights.
    8. Disputes between users.
    9. Defamation of other parties.
    10. Any misuse of goods that have been purchased by the User.
    11. Loss due to unauthorized payments to parties other than to the Ula  Official Account, which in any way is on behalf of Ula or the negligence of writing the account and/or other information and/or negligence of the bank.
    12. Delivery for repair of goods with an official warranty from the manufacturer. Buyers can bring the Goods directly to the nearest service center with a warranty card and purchase invoice.
    13. Any disturbances, bugs, errors or inaccuracies in the Ula Service.
    14. Damage to your hardware from the use of any Ula Service.
    15. The content, actions, or inaction of third parties, including those related to Products on the Ula site that are suspected to be fake.
    16. Enforcement actions taken with respect to User accounts.
    17. There are hacking actions carried out by third parties to user accounts.



Users will release Ula from claims for compensation and protect Ula (including the Parent Company, directors, and employees) from any claims or demands, including reasonable legal fees, made by third parties that arise in the event that you violate this Agreement, use the Ula Service improper use and/or your violation of the law or the rights of third parties.


Third-Party Collaboration in Ula Application

User agrees and subjects to these Term and Conditions, also specific terms and conditions in products or features held in collaboration between third party and ULA which exist and provide in ULA application, both currently available and in the future with prior notice, including but not limited to the form of cooperation of merchants, partners (including bank), aggregators, and other payment/financial services.


Users Responsibilities

  1. To prevent misuse of User data or Ula Account, User must remember and maintain the confidentiality of their data information including but not limited to Handphone Numbers that are registered on Ula accounts or alternative Handphone Number, passwords or PINs and/or verification codes or OTP, answers to registered secret questions or other data given by User or received by User regarding Transactions or for any activities or Transactions that occurs / is done by User by not disclosing it to any party. The user is fully responsible for all consequences and risks arising in connection with User’s negligence in maintaining the confidentiality of User’s data information.
  2. User must protect his information stated above, from events including loss, damage, misuse by irresponsible parties or counterfeiting. User hereby acknowledges and agrees to release Ula from any liability and compensation in any form to User or any party for matters that occur beyond Ula apps fault and/or negligence including but not limited to the following events:
    1. Loss or damage of Telecommunication Devices or Handphone Numbers;
    2. Unauthorized access to User’s personal information that occurs outside the scope of Ula’s responsibilities or in third party’s app;
    3. Any losses incurred due to Ula Users indicated to violate the law and/or there is abuse of any kind of action by other unauthorized parties;
  3. In the event of loss of the Handphone either due to theft, loss or any reason, User must immediately contact Ula Customer Care to block the relevant Ula Account. User hereby discharge and releases Ula from all risks and consequences arising and suffered by User in relation to loss of alternate Handphone Number or Handphone Number or User’s negligence correlated with it.
  4. Ula, at its sole discretion, has the right to reject the User registration request of Ula apps services without giving reasons.
  5. User hereby obliged to check and ensure that all information and data registered and provided during ULA usage are accurate and correct, therefore User discharge and release ULA from all forms of lawsuits, claims and/or compensation whether originating from the User or any party and in any form whatsoever in connection with the User’s negligence in submitting this Terms and Conditions.
  6. If the Transaction has been completed, User hereby acknowledge and agree that the transaction CANNOT be undone for any reason and the Transaction will still be processed in accordance with the information and data that have been registered and entered by User.
  7. Any losses, claims, demands and/or costs that arise, including from other parties to ULA, arising from violations of these Terms and Conditions, User negligence in using services in ULA account, including but not limited to those caused by carelessness in acting, carelessness or misuse of ULA account and/or ULA services by the User or other parties using the User account.

How to contact Ula?

Users can contact the Ula Customer Care Team team at below:

Ula Customer Care





Ula Customer Care working hours:

Monday – Friday from 09:00-18:00


Instagram   @uladotapp

Facebook   @UlaCare

Twitter     @UlaCare

Working hours:

Monday – Friday from 09:00-18:00


Force Majeure

Failure to carry out or delay in the implementation of partly or all of the obligations under the Terms and Conditions by Ula will not be considered a violation of the Terms and Conditions if they are caused by an event that is beyond Ula app’s control or commonly referred to as Force Majeure including but not limited to (a) natural disasters (b) fire, labor strikes, war, riots, rebellions or other military actions (c) actions of authorized parties/agencies that affect the continuity of the provision of telecommunications services (d) actions of third parties that cause Ula App cannot provide telecommunications services (e) any decisions from the competent authority or changes in decisions from the government that affect the implementation of Ula services including changes in the application of tariffs to Users and (f) outbreaks, epidemics, and / or disease pandemics. User agrees to release Ula from any claim if Ula is unable to fulfill the User’s requests through Ulas account either partly or in full because of a Force Majeure.



User use of a Ula account and/or Ula service signifies User agreement to comply with (i) these Terms; (ii) general terms and conditions of using the Ula Application; (iii) special terms and conditions that apply to each service feature available in the Ula application; (iv) privacy policy; and (v) any applicable laws and regulations.


Intellectual Property Rights

Ula Application and Services, including but not limited to names, logos, program codes, designs, trademarks, technologies, database, business processes and models, are protected by copyright, trademark, patent and other intellectual property rights available under the laws of the Republic of Indonesia which registered either on behalf of Ula or its affiliates. Ula (and its licensors) have all the rights and interests of the Application and Services, including all intellectual property rights related to all features contained therein and related intellectual property rights.

Subject to these Terms and Conditions, Ula grants its Users a limited, non-exclusive, revocable, non-transferable (without the right to sublicense) license to (i) download, access and use the Application, as is, only on the devices in the form of User personal mobile phone and/or tablet and solely for the purposes of using the Service, and (ii) access or use content, information and related materials available on the Application solely for personal and not for commercial purposes. All rights and privileges that are not expressly granted herein are reserved by Ula or its licensors.

Any duplication, distribution, creation of derivative works, sale or offer to sell, display either in part or in full, and use of the Application and/or Services, either digitally or otherwise or on devices other than mobile phones or tablets, including but not limited to the use of additional applications such as modifiers, emulators, etc., which diverge from these Terms and Conditions, as well as the intended purposes determined by Ula, is a violation of Ula intellectual property rights.

User shall not:

      1. delete any copyright, trademark or other ownership notices contained in the Application or Services;
      2. copy, modify, adapt, translate, create derivative works from, distribute, license, sell, transfer, display in public either in part or in full, reverse engineer, transmit, move, broadcast, decompile, or disassemble any part of or in other ways to exploit the Application (including software, features and Services therein);
      3. license, sublicense, sell, resell, remove, transfer, distribute or commercially exploit or make available to other parties the Application and/or software by means of creating internet “link” to the Application or “frame” or “mirror” any software on other servers or wireless or internet-based devices;
      4. use site searching or retrieval applications, other manual or automatic devices for scraping, indexing, surveying, data mining, or in any way multiplying or avoiding the navigation structure or presentation of the Application or its contents;
      5. publish, distribute or reproduce in any way materials that are copyrighted, trademarked or other information Ula owns without prior written consent from Ula or the rights owners who license Ula the rights; and
      6. use or unofficially access the Application to (a) damage, weaken or jeopardize any aspect of the Application, Services or related systems and networks, and/or (b) create look-alike competing products or services using ideas, features, functions or graphic similar to Application.


Terms & Conditions may be changed and/or updated from time to time without prior notice. Ula recommends that you read carefully and check this Terms & Conditions page from time to time for any changes. By continuing to access and use Ula’s services, the user is deemed to have agreed to the changes in the Terms & Conditions


No waiver

Ula waiver or any delay or failure to file a claim for breach of any provision of these Terms and Conditions or to exercise any rights provided for in these Terms and Conditions will not be deemed a waiver in respect of any substantial breach of any provision of these Terms and Conditions.


User understands and agrees that these Terms and Conditions are electronic agreements and the User’s action of pressing the Register/Activate button or the sign-in button or tick the consent box when accessing Ula apps is an User’s consent to enter into an agreement with Ula so that the applicability of these Terms and Conditions are valid and legally binding and continue to apply throughout the use of Ula application.